Frank Bettger




Author of Self-Help Business Classic

Franklin Lyle "Frank" Bettger (1888–1981) was an American self-help author and the father of longtime actor Lyle Bettger.

After succeeding in life insurance sales and becoming Top Salesman for 20 years with Fidelity Mutual, he met Dale Carnegie. Carnegie encouraged Bettger to write his first best-selling books: How I Raised Myself from Failure to Success in Selling and How I Multiplied My Income and Happiness in Selling.

How I Raised Myself... was translated into over a dozen languages, including British English, Danish, Dutch, Finnish, French, German Hungarian, Italian, Japanese, Norwegian, Polish, Portuguese, Romanian, Russian, Serbian, Spanish, and Swedish.

Bettger also gave a series of lectures to Jaycees organizations and to local chambers of commerce nationwide with Dale Carnegie.

Frank Bettger wrote a last book, entitled How I Learned the Secrets of Success in Selling, in 1960. The book focused on his life and lessons he learned during his short baseball career, and reflected how those lessons learned at an early age helped mold him into the success he became.





How I Raised Myself From Failure to Success in Selling by Frank Bettger

How I Raised Myself From Failure to Success in Selling by Frank Bettger

A business classic endorsed by Dale Carnegie, How I Raised Myself from Failure to Success in Sellin..

$4.95 $9.95

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